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Wally Amos was on a high from his achievements.
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Famous Wally Amos Cookie’s Demiseįamous Wally Amos, the cookie behemoth that it is now, accomplished wonders for its creator, Willy Amos. In its first year, that business produced $300,000, paving the way for franchisees. Over 2,500 individuals attended the store’s grand opening. Wally Amos’ cookies were an instant sensation when he launched the first Famous Amos shop in Los Angeles in 1975. The clients were drawn to Amos because of his invitation technique, which included sending cookies with the invites. Wally Amos handled Diana Ross and the Supremes, Sam Cooke, and Marvin Gaye during his time there. Later, Wally Amos became a full-time talent agent in charge of the agency’s ‘rock n roll’ section. Willy Amos’ mother used to beat him with an electrical rod, according to his son Shawn, since she was often enraged by their poverty and his father’s adultery.Īmos began his career as a clerical assistant at the William Morris Agency, a talent management firm. Wally amos grew up in a destitute and loveless family as a single child with no siblings. Growing up, Amos had a tumultuous upbringing. Wally Amos now has a net worth of just $20,000. However, his revenues have decreased since Wally Amose sold his firm and lost the ability to use his own name. Wally Amos once made hundreds of thousands of dollars selling his Famous Amos cookies.